Anniversary Event: Home, Watches, Skateboards
Client
Sector
Auction House
Date
February 10, 2021
Category
Auction Catalogs
Our team at Nonsuch Media had the opportunity to create a variety of marketing collateral and digital assets. We were able to assist Baer & Bosch Auctioneers with distributing paper-based catalogs alongside digital versions showcasing watch auctions or art pieces alike! The approach Baer & Bosch Auctioneers wanted for their campaign was established from the start: we wanted it to be engaging while still being visually captivating enough to entice new customers and appeal to old ones.
The solution after analyzing the auction landscape was to create digital and print catalogues. We wanted to make it as easy as possible for customers, so we made it available in both the internet and print. We took as much care as possible to ensure that the digital versions were accessible for all devices (phones, tablets, and computers).
The catalogues are laid out in an A-Z format. Each item has its own space, with a short intro providing insight into what one might find there. The items were carefully curated, so the catalogue has a variety of items, from furniture to watches.
Baer & Bosch also included a wide selection of lots they thought would appeal to their more eclectic clientele-items such as jewelry and collectibles. They even have some exceedingly rare pieces that are one-of-a-kind or limited editions (and thus very desirable). All these make for an exciting read in the beautifully illustrated catalogue.
See what we did for Baer & Bosch Auctioneers’ Feb, 20, 2021 auction catalog featuring Cultured Times: Watches, Accessories, Lifestyle
