Baer & Bosch is a global auction specialist with a wide variety of goods, from watches and jewelry to art and designer toys. This diverse portfolio has earned Baer & Bosch Auctioneers
an impeccable reputation in professional circles. As we developed a creative identity for their auction company, the different types of watches, and other curios, some items piqued our interest. Auction catalogs are an important marketing tool for both auction houses and collectors, particularly those that offer detailed images of the lots. They provide a way to showcase the items up for auction and give potential buyers more information about what they might want to buy.
conducted a major study examining insights into the auction industry by focusing on different categories, such as clocks or antique furniture. One need not be afraid of being creative in designing their presentation. Let the coveted auction catalogs serve as an example with their sleek and eye-catching designs! After consulting with our illustrators on this project, we all agreed a modern design would be more elegant for the auction catalogs. After all, our goal was to make collectors more aware of potential treasures and new things to buy. And we believe we achieve this with the current design.